When an event’s participation numbers start sliding down the backside of the bell curve, it’s time to freshen things up to keep people coming back for more.
Fusesport founder and CEO Chris Clark shares 4 ideas for combating the inevitable event fatigue that can set in after years of repeat performances.
Topics: Events, Event Marketing
A worst case scenario: The director of a beloved annual city marathon fails to secure the permits needed from the host county, then cancels the race and fails to provide refunds to registrants who were notified by email with an inadequate explanation two-weeks out. The director’s email address kicks back a “mailbox unavailable” response, leaving participants no way to contact the director with questions.
Topics: Events
